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Real Estate Sales Career Information
If you are an energetic self-starter who enjoys helping people and works well independently, a rewarding career in real estate may be just what you have been looking for. With hard work, commitment and determination, you have an unlimited opportunity for high earnings. This site has been designed to provide you with answers to many of the questions you may have about a real estate career and why you should choose to partner with Edina Realty in the Minneapolis Parkway Office.
Career Seminars
To learn more about an exciting career in real estate, click Career Seminar Options.
Why Edina Realty?
Edina Realty is the premier provider of real estate services in the Twin Cities of Minneapolis/St. Paul and Western Wisconsin. We have a long company history of serving these communities with "honesty, integrity and commitment" in the sale of residential properties for over 55 years starting with our founder, Emma Rovick.
The Road to Success
Is real estate right for me? Be honest with yourself. Evaluating any career move requires an honest self-assessment to determine your compatibility with that career. Can I be successful? The key to having a successful career is the ability to achieve success quickly. We accomplish this in four unique ways:
- The Edina Realty Advantage - a set of business tools, services and technology that will position you ahead of your competition.
- All New! Four Weeks to Success Series - our office training program that provides mentoring with interactive one-on-one coaching supplemented by online training and role playing. We teach you all the necessary skills to succeed and provide you the sales tools and services that are customized to the way YOU want to conduct your business - not a cookie cutter approach used by some of our competitiors.
- All New! Real Estate Business Essentials - your personal real estate workbook and reference guide that moves you step-by-step from getting licensed to a complete business orientation by our superb office staff. This, in conjunction with the Four Weeks to Success Series, will jumpstart your career.
- Edina Realty University (ERU) - a comprehensive 2-week sales training program with online coursework that teaches you the basics of selling and the technology tools for which Edina Realty has become famous.
Our goal is to inspire you to become the best you can be by instilling positive change with an individual selling style that leads to a successful and rewarding career. Success follows those who are committed to investing the time, financial resources and effort necessary. If you are thinking of making this commitment, we want to speak with you. Click here for real estate career opportunities and FAQs on how to obtain your real estate license.
Watch these YouTube videos of Edina Realty agents talking about an average day in the life of a real estate agent, the income potential and rewards of a real estate career that canhelp you determine if a real estate career is right for you.
View Ed DonFrancesco's credentials and testimonials or view his profile page on LinkedIn 
Professional Development & Career Support
When it comes to your real estate career, we know you have choices. That's why we provide professional career development, one-on-one coaching and support systems just for you. And no one can match the sales training you will get at Edina Realty University. From the day you walk into our beautiful office, you will be guided by our sales support staff to receive the orientation you need, the mentoring and coaching programs you expect and the success-based systems you deserve. And these aren't just buzz words but a systematic approach to success that defines who we are.
Technology Tools
Our technological resources are second to none in the real estate industry. Unlike our competitors' systems, we actively generate prospecting leads for you. We also offer free use of personal computers, scanner, HP color laser and inkjet printers, training and full-time technical support when you need it. You will have access to Microsoft Windows products including Internet Explorer, Outlook, Word, Excel and PowerPoint plus other exclusive and proprietary real estate-based software programs. These programs run on a high speed Internet access network linking all Edina Realty sales offices. With our system, you will have the ability to e-mail personalized listings to your clients, customized with your contact information and photo. You can create an exclusive Property Synopsis Report, integrated MLS data, listing photo and map. Access your files any time, anywhere, via the Internet. These technology tools are available at both your home and in our office!
Office Culture
Being the best in business isn’t something you just achieve but rather something you continually strive for. Looking ahead to predict consumer trends, anticipate our client’s needs and leveraging our talents and resources is a must. We have the right concepts, the right leaders and the right game plan. We are individually strong, we are unbeatable as a team and we are determined to be the best!
The Minneapolis Parkway Office is located in Southwest Minneapolis just a few blocks from Minnehaha Creek, the Parkway and a short drive to our city lakes. We are a fun and friendly "boutique" office of nearly 50 professional Realtors® who have a genuine interest in providing clients the very best customer care and expert advice. The camaraderie, diversity and willingness of our salespeople to share ideas, strategies and assistance to others exemplifies the spirit of our office. Amy Quinn, Office Administrator, and all our staff will assist you with your administrative tasks when you need it, including listings and sales processing, accounting, direct mail services and appointment scheduling.
Check out the licensing requirements necessary to become a real estate agent in the State of Minnesota or go directly to Kaplan Professional Licensing Schools to begin the registration process.
Selecting the Right Broker
Be sure to read the article on selecting the best real estate broker for you that fits the way you want to do business before you join an office based on someone's insistence or recommendation. This is a serious business that requires a serious commitment.
Still not sure if a career in real estate sales is right for you? Ed DonFrancesco can answer all your questions or arrange an informational interview to see if real estate sales is right for you.
Career Seminar Options
Select one of the following three options to take the next step towards a real estate career:
- Attend a free Career Seminar conducted weekly to learn more about the exciting field of residential real estate sales. You will learn how to:
- Transition from a full or part-time job into a full-time real estate career;
- Get professional development and sales training;
- Select a real estate broker and office location;
- Receive an honest career evaluation
- Contact me for available career seminar dates and times.
- Schedule a personal, one-on-one, informational interview to answer all your questions about becoming a licensed real estate agent in Minnesota.
- Call me direct at 612.821.4206 for a brief but candid phone discussion and to answer your questions prior to making a real estate career or company decision.
Free E-Newsletter. Stay well informed about real estate and home ownership by signing up for a free bi-weekly subscription to my e-newsletter for buyers, sellers or homeowners.
Find an Edina Realty Agent. To locate one of our real estate agents, use the Agent Finder.
Edina Realty Minneapolis Parkway Office
5318 Lyndale Avenue South
Minneapolis, MN 55419
Office: (612) 827-3551
Fax: (612) 827-0373
Email:ed.donfrancesco@edinarealty.com
